What’s the difference between kraft and mottled white?

Choose kraft brown as your shipping box if your logo has the following elements:

  • Is black or has mostly black elements.
  • Colors are highly saturated. Includes purples, greens and deep blues.
  • If red is desired, a muted, brick or burnt red will print better than a bright red. Yellows and oranges won't print as vibrant.

Choose mottled white as your shipping box if your logo has the following elements:

  • Is a bright color or has bright color elements like pinks, light greens, and bright reds.
  • Your logo has a gradient or several different colors.
  • You want your entire shipping box to pop, not just your logo colors.
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